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we’re done with blending in.
it’s time you
became magneticaf
It's the 8 week group mentorship that's basically the instruction manual to building a personality packed personal brand that brings you influence, authority and perfect fit clients on repeat.
Starts 10th September.
Stand out online, attract more dream fit clients, grow your audience and sell out your offers, by building a brand that’s built on you (because now you'll actually know how)
Stand out online, attract more dream fit clients, grow your audience and sell out your offers, by building a brand that’s built on you (because now you'll actually know how)
In 8 weeks, I’m going to show you how to bring more of the right people into your world and how to turn your habits, routine and (even the super boring) every day of your real life into the kind of connections and relationships that become sales and referrals.
By the time we’re done you’ll know exactly what to post (and how) and be more confident than ever in how you’re showing up and building your brand.
In 8 weeks, I’m going to show you how to bring more of the right people into your world and how to turn your habits, routine and (even the super boring) every day of your real life into the kind of connections and relationships that become sales and referrals.
By the time we’re done you’ll know exactly what to post (and how) and be more confident than ever in how you’re showing up and building your brand.
which archetype are you?
🦄 The Secret Sparkler
You're dreaming of that premium client but you also want to be sparkly and a bit weird and don’t feel like that’s compatible with luxury. You’re filtering out your own sparkle while watching other people embrace theirs online, wishing you could figure out how to be yourself and attract those high ticket clients.
🫣 The Awkward Poster
You’re well aware your content looks and feels like everyone else's, but also have literally no idea what to do about it or how to change it. You know it needs more ‘you’, but beyond posting the odd random photo on your stories (cringe) you also don’t really know how the outside of work stuff is relevant.
👩💻 The AI Overthinker
You’re so lost in the sea of social that you don’t know what to say or how to say it, and somehow chatgpt has become your new bestie. You know full well what it spits out is dull AF, but the alternative is a blank page and a full-on identity crisis, soooo here we are…
🤓 The Ready to Learn
You’re watching everyone else’s content and you know what lands - the storytelling posts, the personal brand building posts, the in the moment opinions and behind the scenes stuff, you just have no idea how to do the things you see everyone else doing and want to learn the skills. How do you break a story down like that? How do you film content on the go? How did that reel get so many views?
🤨 The Self Editor
You feel brave, get your rant hat on and type out a post saying the thing you really want to say, but then you get cold feet when it comes to actually posting it. What will people think? Will someone call me out in the comments? So you retype the work safe version and post that instead. You type 'kind regards' when you actually wanna say 'cheery bye' or 'ttfn' - because you can't put that in a grown up work email… surely?
Imagine having the kind of feed people landed on and knew instantly they’d just found their new favourite person
That actually stands out in the sea of same online, & positions you as the only choice when it comes to hiring
That brings you a consistent stream of enquiries from people who are so aligned, that every project feels like an absolute joy to work & you’re actually trusted in your zone of genius
By the kind of clients you can feel totally yourself around, that you gel with instantly, who want to book into every offer you have just to be in your space. The kind where you’re like ‘how is this even work??’ when your phone pings with invoice paid.
That is exactly what happens when you become magneticaf.
“Just be yourself”
Yeah ok, great advice except there’s zero fucking instructions included… (until now)
You know your brand needs more you - and that if you’re going to stand out it needs personality. You can see it in the feeds (and success) of the people you follow, but the problem is that no one ever teaches you how to ‘just be yourself’ and that is where you keep getting stuck.
Maybe you don’t really know who you are outside of work or mum life. Maybe it feels like your normal person wfh life is just a bit boring to be worth featuring - or perhaps you just don’t know how to share more of you without it feeling cringe.
Either way, you don’t have a problem ‘doing the things’...
You’re showing up, you’re visible, you’ve even chucked some cash at Meta to try and get more views but somethings still not quite clicking
You’ve pushed yourself, done talking reels (urgh), booked content shoots and put yourself out there but it’s still making you cringe when you watch it all back because it just doesn’t feel quite … you.
And to make it worse - it’s still not calling in those perfect fit clients who just let you get on with doing the things you do best.
You’re still not standing out
You’re still not the clear choice
You’re still losing work to ‘her’
And creating content still feels a bit ‘round peg square hole’ and like you’re just box ticking
You’ve seen other people create feeds that are full of personality and copied some of their hooks and themes but they just aren’t working for you
The problem is that no one has ever given you the framework (and the permission slip) you need to translate your personality and your way of working into how you show up online, so you’re still sat there thinking…
How am I actually different?
Why should someone hire me over someone else?
How are my hobbies relevant?
Is this thought too ‘out there’?
Should I share this spicy book read?
Why will anyone give a shit that I’m doing up my office?
Can I really say fuck online? (psa yes you can… and bollocks)
‘I just want to find my thing… but I have no idea where or how to start looking…’
which is exactly where magnetic af comes in
It’s the instruction manual (no one has ever given you) to actually standing out online - by showing up online in a way that’s more you & less them.
In 8 weeks, we’ll identify the magic that’ll have your audience intentionally heading to your feed to see if you’ve posted & teach you how to use it to grow your audience (and your income) in a way that doesn’t feel weird or wanky.
Your voice, your values, your quirks, your energy & opinions, all bundled up in a brand that is unmistakably, undeniably you
a magnetic brand needs to be bold
The idea that you need to be the loudest in the room in order to be heard is BS. What you need is to be different, and you get there by using my BOLD formula…
🦄 BRAND PERSONALITY
Your personality is your strongest differentiator - so let’s use it to help you stand out, connect, build relationships & demonstrate who you are.
📣 OPINIONS & VOICE
Less AI generated and more your actual voice sharing your opinions, perspectives and ideas… because the fastest way to blend in is to be vanilla.
🎙️ LIVED STORY
A story that says ‘this is where I’ve been, why I do this work’ and means you’re not just ‘an expert’ because you’ve read the books, you’re an expert because you’ve also done the things
💸 DIALLED IN OFFERS
An offer suite that is exactly what your audience needs, with messaging that makes them total no brainer offers they’re ready to dive straight into
And that’s exactly what we work through in a way that highlights the practical, tangible ‘what do I actually do with this and how do I share it?’ kind of way.
have we met? I’m Rosie
Brand strategist, designer and the person who's going to help you figure out wtf "just be yourself" actually means in practice.
I've spent 11+ years in the online space and I've built 100+ brands. The single most common thing I see holding brilliant founders back isn't their pricing, or their logo, their lack of Canva skills or how often they’re posting.
It's that they've built a brand that could belong to anyone.
The messaging is safe and the content is relentlessly sensible. Every inch of personality has been carefully edited out of every caption and yet they’re sat there like ‘why isn’t this converting?’
I also totally get the struggle to build a personality packed brand when your life doesn’t really feel all that exciting. The ‘will anyone actually care about this?’ and the ‘I’ve literally just sat at my desk all day how do I capture decent content?’. I’m a mum of 2, I work from home and love a coffee and a B&M mooch in my spare time. If I can build a personal brand that actually stands out, trust me you can too.
I built Magnetic AF because I see sooo many business owners struggle with this. They’re incredible at what they do and their clients love them, but they’re so busy doing the work that creating content sits on the back burner and when they do create it - it falls flat because it’s just the same as everyone elses.
MagneticAF is the fix. I’ll give you the insights and the tools, and a safe space to practice and grow.
here’s the specifics:
-
We start on Thursday 10th September at 12Noon (UK)
and calls are then every Thursday at 12 Noon for another 7 weeks -
Calls are delivered via Zoom, and last about 60/90 minutes.
Training alternates, so weeks 1, 3, 5 and 7 are training and hot seat mentoring.
Weeks 2, 4, 6 and 8 are hot seat mentoring only (so bring your questions) -
The mentorship consists of
- 4x Hybrid training and hot seat mentoring calls
- 4x Hot seat only mentoring calls
PLUS:
- A Telegram chat group for networking & chat
- Office hours access to me via the group (so you’ve always got me in your back pocket when a question comes up)
- Weekly brand building ready to post content prompts (because we’re doing the things, not just talking about them)
Asset review - so my eyes on your offers, your content, your messaging and brand positioning -
Month One: (FIGURING OUT YOUR YOU-SP)
Who are you, like actually? We dig into your energy, your personal tastes, your values, and what you stand for.
We sift through your loves, your obsessions, hobbies & interests and figure out which ones align with the brand you’re creating and define how they’re included…
Your story - not the polished LinkedIn version, the real one that makes people feel something, & positions you as the expert they need.
Why should someone choose you over your competitors? What’s the thing that keeps your ride or die customers rebooking?
Month Two: (NOW MAKE IT POP)Your recognisable presence - crafting a scroll-stopping online presence that is absolutely yours, that translates who you are and finds your perfect people
We identify your strengths & turn them into signature content styles you can recreate over and over again.
Your language, voice & vocabulary - the specific words and phrases that are yours. Understanding how you talk, how you type, so your feed doesn’t just ‘look’ like you, it sounds like you too
We look at your offer suite and how you’re talking about and positioning those offers to get them selling like hot cakes
Would you recommend this to someone else right now?
“I definitely would, I think everyone needs to deep dive into their content and identity to really be able to bring this forward. I would love the option to continue having the content prompts as it really helps me to sit down and focus when a lot of the time i really struggle with getting ideas”
Kayleigh
Web Designer
Would you recommend this to someone else right now?
“I would absolutely recommend it to someone else, especially creative business owners who struggle with knowing how to talk about what they do online. I do feel like I’m getting a lot from the resources and support.. it’s helped me feel more confident in the direction of my business and content.
Natasha
Wedding Florist
join the waitlist
Round 2 of MagneticAF is launching on the 6th July.
It's the 8 week group mentorship that's basically the instruction manual to building a personality packed personal brand.
Stand out online, attract more dream fit clients, grow your audience and sell out your offers, just by being yourself (because now you'll actually know how)
Want first dibs and a secret discount code?? 👇🏻